
The EU Tourism Platform is excited to invite you to the upcoming webinar „Environmental Sustainability as a Competitiveness Strategy and Economic Lever for Tourism“, organised in cooperation with the Commission Expert Group „Together for EU Tourism“ (T4T).
Date: 29 April 2026 | Time: 10:30 CET | Information and Registration: HERE
Webinar overview and objectives: The webinar will examine how environmental sustainability can serve as a driver for competitiveness and economic resilience in the tourism sector. Drawing on research, case studies and practitioner insights, it will highlight how the green transition delivers tangible business value, through operational cost savings, risk reduction and protection of the natural assets that underpin tourism’s long-term value.
Registrations are now open for all interested participants, so we encourage you to share the registration link with your network.
Ahead of the webinar, we encourage you to register to the EU Tourism Platform and join our online discussion on „Tourism’s Green Transition: Unlocking Economic Value Through Environmental Sustainability“ where you can share your experiences and suggestions on how tourism businesses and destinations are turning sustainability into a competitive advantage.
How to register? Login with your EU Login credentials and then click on the „Join ecosystem“ button.
In addition, we invite you to participate in our ongoing challenge “Economic Benefits of the Green Transition in Tourism” and share your work, innovative approaches and best practices on sustainability with the wider community.